Business Owner Programs
Coffs Harbour Business Owners
Get Your Business To Pay You More
A complete system to make your business more profitable & easier to run- no theory, no time-wasting... just fast, bankable results.
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Trusted by 500+ Business Owners
Want to start? Choose a Program...
Level 1: Free
Start fixing cashflow
Find profit leaks, boost margins, get cash into your account & reset how to run your time, with the FREE course
Busy but still not profitable?
Level 2: Free
Come to a Workshop
Get in-person training, get clarity on your your direction & a step-by-step guide to fixing the blockages to growth.
Get a taste of the program
Level 3: Paid
Join the Program
For owners ready to grow a profitable reliable business that’s easier to run and scale into a valuable asset.
Build a stronger business
WANT FREE MARKETING?
Get strategy and content with a free PR Feature and a Marketing Scan...
The Coffs Harbour Business '5-Week Challenge'
It's like taking your business to the gym for a workout...
Find & fix profit leaks, restructure your time, earn more from the same hours you already work.
- Free 5-Week Program with short, practical weekly exercises and training videos
- Simple, proven strategies I use with clients across every industry — tradies, retailers, and professionals
- 1:1 momentum call to make sure you’re getting the most from the program
Most owners find extra profit & time by Week 3.
Business Over Coffee Workshops
Learn What No One Teaches You About Making Money In a Business.
Join 3-4 local business owners over coffee to fix real problems - from cashflow and pricing to leadership and team performance.
- Free 90-minute workshops with practical training on the stuff no one ever shows you - money, team, and sales
- Hear what other local owners are doing to solve the same challenges
- Walk away with simple templates and a plan you can use the same day
90 minute "lunch & learn" sessions at a local coffee shop for business owners who know they need to work ON their business - not just IN it.
Ideal Business Program
Build a Business That Works for You, Not Because of You
Most business owners start out chasing freedom.
But when you get a team, overheads, and long hours… it can start to feel like the opposite.
- Focused on the four foundations: Margins, People, Marketing, and Sales
- Step-by-step planning, scorecards, and accountability every 90 days
- Personal guidance to help you earn properly and get your time back
For owners who want a stronger, more profitable business that runs without them - a valuable asset.
Join 100 + Business Owners!
Local Owners like you taking back their time, making solid income & working with a teams they can depend on
Frequently Asked Questions
We work with local businesses to boost their profit margins, lift their team performance and drive their sales revenue.
It’s a 15 minute interview where we ask you 3 questions, then you get:
- A short PR-style story to share on social channels
- A scan to assess how your business is performing online
- A list of 3 suggestions to attract more of your best leads
- Module 1: The Time Audit... how to get back control
- Module 2: The Price Play... how to boost your margins
- Module 3: The Cash Grab... how to fix your cashflow
- Module 4: The Sweet Spot... How to get better customers
- Module 5: The Leader Profile... How to manage your team
Experience as a CEO running big teams then started getting asked to help smaller businesses. Decided to leave corporate and help locals…
Your business needs good customers, a team that follows systems and pricing that makes you money. Because we’ve worked with every type of businesses, we work on getting fast bankable results within 90 days.
[HRC] The Leadership Challenge
05
The Leadership Challenge
Money is not everything, but to a business, it’s oxygen.
[HRC] The Customer Challenge
04
The Customer Challenge
Money is not everything, but to a business, it’s oxygen.
[HRC] The Cashflow Challenge
03
The Cashflow Challenge
Money is not everything, but to a business, it’s oxygen.
[HRC] The Time Challenge
01
The Time Challenge
Money is not everything, but to a business, it’s oxygen.
[HRC] The Money Challenge
02
The Money Challenge
Money is not everything, but to a business, it’s oxygen.
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Building Local Communities by
Building Local Businesses
3 Ways we help...
Promote Your Business Online
Part of our role is to promote every local business on our Facebook page. We do this with “Business Features”. Business Features are like a Free PR Piece for your business…
Workshops for Business Owners
Our workshop presentations focus on how your business gives you the Income, Freedom and Scale that you’re looking for from owning your business…
Build Your Ideal Business
Our signature program will work with you to develop your business into a profitable asset that provides you with the income you deserve and the freedom to enjoy it…
Your Local Advisor
Phil Helps Business Owners Build Their Ideal Business...
Your Ideal Business should not only provide your Ideal Income but also give you the freedom to enjoy the money that you're making.
I’ve spent the past 14+ years owning, operating, and exiting small businesses, and working closely with founders through growth, complexity, and high-pressure decisions.
Promote
Your business with an online Business Feature...
Part of our role is to promote every local business on our Facebook page. We do this with “Business Features”. Business Features are like a Free PR Piece for your business where we do a short interview, write it up and post it (checking with you first so you know what’s being said!)… we’ll also let you know about upcoming Events that we run regularly and provide you with a Guest Pass to attend…
Programs
To deliver your Ideal Business...
Our signature advisory program works with you 1:1 to build and deliver your Ideal Business. An “Ideal” business must not only provide you with an ideal income, but give you the freedom to enjoy the money you’re making. We work on engaging your team and developing systems so your business works even when you’re away! Then we optimise the difference between your prices and your costs so there’s more cash available to invest or take as income. We’ll also upgrade your marketing to bring in high quality leads and install sales systems to convert your ideal audience. Part of our program is also focused on building team culture using behavioural and values profiling tools to help your team stepping-up rather than merely showing-up…
Planning
Your Next Quarter With the Right Strategy & Tactics…
Developing an Operational Plan can be daunting especially when you’re buried in the day-to-day operations. Participating in a professionally guided planning session gives you the opportunity to think longer-term and develop strategies that are not obvious when you’re constantly under the pump. Planning sessions also mean you can draw on the experience of other business owners and how they deal with similar challenges to those being encountered in your own business. The outcome is often a newfound sense of clarity and direction…
Workshops
To give Your Business a Fast Fix…
Workshops are a great way for owners to get clarity on a range of opportunities in their businesses. They’re super practical and you’ll always walk away with actionable plans that you can implement right away. Topics range from Mastering Your Online Marketing to Building your own Sales System and many more. Many owners are very surprised with what can be achieved in a 90 minute workshop…
And Counting...
50+
Locations Across Australia & New Zealand
500+
Business Owners Working together on their Businesses
$100,000's
being made by Local Owners working on their Businesses
Free Business Brainstorm
Let's Chat...
Book in for your Free 15 minute Session & find out how we can help...
Ideal Business Program
Foundations
The Ideal Business Program
The Ideal Business Program is the fastest way to grow your business using best-practise systems with easy to use templates and processes...
The 4 Foundations below will deliver the income, freedom and scale that you're looking for from your business...
It’s like an MBA for business owners using your business as the case study. All content has been field tested over a decade and represents the best method of getting fast, tangible and bankable results for business owners. No matter how large or small the business, the owner will benefit and learn from the curriculum.
The Curriculum
FOUNDATION #1:
Sharpen Your Margins
[How to Make Profit]
Fortnightly sessions with exercises that include templates that fit immediately into your current financial systems
The Process:
- Optimising your pricing and costing systems to improve your gross profit margin
- Maximising your cashflow using the 7 methods that bring in the fastest cash
- Understanding how to run your business for performance with basic financial data
The Outcome:
Your business will increase the amount of money you make on every transaction.
The 5 Sessions:
FOUNDATION #2:
Scale Your Talent
[How to Manage People]
Everything you need to turn ‘ok’ or ‘flat’ performers into self-motivated and collaborative team members with templates that fit immediately into current management practises
The Process:
- Building team motivation using a 4-step engagement process that boosts productivity
- Establishing performance management with scoreboards for monitoring your team
- Templating with the 9 attraction tools that produce an ideal work environment & culture
The Outcome:
Your business will have systems to recruit, retain and get high performance from your people.
The 5 Sessions:
FOUNDATION #3:
Master Your Marketing
[How to Generate Leads]
Fortnightly sessions with exercises that include templates to develop campaigns that fit immediately into your current marketing activities
The Process:
- Utilising your networks so your clients and contacts generate referral leads for you
- Positioning your uniqueness and developing marketing collateral for campaigns
- Generating high quality leads from your online marketing and social platforms
The Outcome:
Your business will have systems to recruit, retain and get high performance from your people.
The 5 Sessions:
FOUNDATION #4:
Upsize Your Sales
[How to Increase Sales]
Fortnightly sessions that include templates to give you a sales process that produces higher conversion rates and transaction values with more repeat purchases
The Process:
- Building a sales pipeline with techniques that remove the focus on price
- Developing your influence skills to convert clients into higher value transactions
- Handling objections and overcoming resistance with simple to use scripts
The Outcome:
Your business will increase its sales revenue from having a reliable method to covert more enquiries at higher transaction values with new and existing customers/clients.
The 5 Sessions:
PLANNING SESSIONS
Quarterly Planning Sessions
Each of the Four Foundations (in the above curriculum) is launched with a Quarterly Planning Session.
There are four sessions (quarterly ☺) per annum each with a different theme. All planning sessions feature the signature 1-Page Plan that lists out 3 core projects for the upcoming quarter and a scoreboard for monitoring results over the period being planned for.
Quarter 1:
The Launch Plan
Clients reflect on the year and put together a plan to make the new year their best yet. They will set goals for their business for income, freedom (time away from their business) and the scale they want to achieve. In this planning session there’s a particular focus on the business owner and their personal performance to ensure they have a plan for the role they have in leading others. This process leads into the completion of the 1-Page Plan.
Quarter 2:
The Scale Plan
Clients reflect on the previous quarter acknowledging wins and challenges. In this planning session the focus is on trouble-shooting key bottlenecks that can slow the growth of business development. This process enables all parts of the business to be evaluated for their performance. Goals are then completed around these projects before completion of the 1-Page Plan.
Quarter 3:
The Anti Plan
This session extends the focus on strategy to address the required shifts in attitude that produces new levels of success. Exercises allow the business owner to consider the environment they create for their team, the time they are committing to projects that have longer-term payoffs and the hurdles that slow down implementation of their plan. Goals are then completed around these projects before completion of the 1-Page Plan.
Quarter 4:
The Escape Plan
This session addresses the end-of-year period when many business owners will be looking to take a break away (hence “The Escape Plan”). Exercises and templates in this session put in place the people and system requirements in their business to allow the business owner to be absent from their business. The focus is on being able to take a break without the usual “checking in” calls that disrupt so many holidays. Goals are then completed around these projects before completion of the 1-Page Plan.
Get in touch for more details...
Thank You Page
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Join our online community for Business Owners...
Join us inside our Community Facebook Group! It’s a group for like-minded Business Owners committed to building their Ideal Business
- Exclusive content and training on how to improve and grow your business
- Real-life case studies from other business owners showing best-practice tactics that are working right now
- Access to members-only opportunities for training and events...
Manufacturers
Manufacturers
Examples:
Engineering Shops, Fabricators, Assemblers, Component Manufacturers, Kitchen Manufacturers etc
INDUSTRY DESCRIPTION
Manufacturing is the process of converting raw materials and/or parts into finished goods that can be sold direct to consumer or business-to-business or to distributors or exported. It covers a wide range of industries from consumables to durables.
Buy raw materials and add value to it with labour and machinery to produce finished goods, then distribute it either yourself with a sales team or by using distribution partners. Manage the funding of purchases relative to the wages to produce finished goods and manage finished goods relative to sales made.
The life cycle of a manufacturing business often starts with a supply contract or a key account or customer who agrees to purchase products from the manufacturer. Often this decision to support a new manufacturer will be due to a quality or servicing issue with a current supplier. With a contract secured, plant, equipment and stock are established to begin manufacturing. Typically they are expensive to set up with heavy investment into not only plant and equipment but also initial orders of raw materials along with requiring personnel to operate machinery and move inventory. Obviously many manufacturing businesses are purchased as going concerns where key opportunities exist for example upgrading machinery with new investment, product development or adding sales expertise for market development.
The establishment phase of a manufacturing business requires the plant to be able to produce sufficient volume or quality of a finished product for a consistent cost price with a stable customer base that buy enough at the right price. If any of these processes are compromised the effect on cashflow can be extremely damaging. The expansion of a manufacturing business often means adding a sales team and or technical sales personnel or specialist design services etc. This changes the focus of the business towards managing sales teams, key accounts and customer consultation processes. All this requires the manufacturing operation to be able to maintain its quality controls. For this reason owners need to become adept in managing departments otherwise they tend to get dragged back into the plant.
Typically manufacturing businesses come under pressure when high overheads are present without the volume of sales required to cover them. This is especially true when debt serving is high. They also become stretched when additional outgoings are added without sufficient management e.g. sales personnel are being recruited but not trained or when market development and product development opportunities are being missed etc.
When to get help
Owners of manufacturing businesses will tend to need help from a Business Advisor for any combination of the above circumstances. A key indication of needing help is when they are struggling to manage cashflow or when they need an expansion strategy to take advantage of market development opportunities. Typically we assist manufacturing businesses with an initial assessment of the current cashflow position together with their sales and marketing systems. Then we’re able to assist on how to optimise their current operation model before engaging in strategies to drive profitability.